A lot of people get nervous when I mention that podcasting is a great way to generate traffic…they don’t know what they’ll talk about…they think that they have to be the expert on a bunch of different topics. They are afraid they are going to sound really stupid…sound familiar? Well, let me reassure you, it is easy to get ideas for podcasts AND you don’t have to be the expert…you can still use podcasting as one of your internet marketing tools-and you can relax and have fun while you do!
Getting Ideas for Topics
Just like your other internet marketing tools, you want to know what people are interested in, right? So, you can get ideas in lots of different ways.
You could of course do a survey…a basic ASK campaign or SurveyMonkey or whatever. You can ask in your podcast, like maybe at the end of one you ask people to tell you what they’d like to hear about next.